3 SECRETS TO NUDE NAILS

Today's nude nail polishes have a large range of color options, in pink, rose, beige, pinkie beige, pinkie rose beige, brown and mocha.... you...

TSA APPROVED BEAUTY PRODUCTS, ON THE FLY

Traveling these days can be, well, taxing. With airlines increasingly charging for carry-on luggage and TSA agents forcing you to chuck anything that’s a...

REMINDERS FOR YOUR HANDS AND FEET, CUZ WE ALL NEED THEM

Between school, work, and a busy social calendar, keeping your hands and feet on point, can sometimes be a task in itself.  So we've put...

COOL AF MANICURES TO ROCK PROM

After months of trolling Pinterest boards, you've fiiiinally nailed down your entire prom fashion look.  The perfect dress, chic shoes, beautiful handbag.  Next to-do?  Figure out...

VISUAL DIARY: NAILING THE LOOK OF CAROLINE REAGAN FOR W MAGAZINE

Have you ever wondered what it's like to work on a magazine photo shoot?  Our Q & A with Tracylee, gives us a little secret,...

POLISH COLOR THAT CARES

Remember when the personal care industry focused on products that did double-duty expressly for men? The line of thought: Men want to streamline their...

RODARTE NAIL ART: CAN SHE REALLY WEAR THAT?

One of the most talked about nail designs from Spring/Summer 2017 New York Fashion Week featured an element that made many onlookers ask, “But...

VISUAL DIARY: LIVE TO FORGET

The past is the past. What she’s done, she won’t share. Instead, she lets her nails speak for her—a swirling, variegated mix of rich...

FESTIVAL ESSENTIALS TO ROCK AT COACHELLA

Festival Season goes into full swing with Coachella Valley Music and Arts Festival this weekend, which means you’re probably scrambling to lock down your festival looks. No...

THE HANGNAIL FIXER UPPER

With the cold air & dry heat, hangnails seem to pop up when we're not looking. They snag in your hair or clothes and can be...

CULT BEAUTY: FREDIE GIRL EXFOLIATOR

BUY OF THE MOMENT Guaranteed to fall in love with your very first use.  Fredie Girl Exfoliator reveals skin so smooth, you can’t stop touching...

NAIL MASTER: HONEY

Whether shooting with some of the most iconic photographers in the industry or working on the major advertising campaigns of Balmain & Hermes, a humble girl from...

ADD A POP OF FUSCHIA TO YOUR NAIL WARDROBE THIS SEASON

ADD A POP OF FUSCHIA TO YOUR NAIL WARDROBE THIS SEASON American Actress, & beauty, Olivia Munn, rolls up to the 2016 CFDA/Vogue Fashion Fund...

SUCC-Y NAIL ART YOU’VE NEVER SEEN BEFORE

I was stalking google the other day and I came across a new kind of nail art.  Something very interesting, never seen before, over the top, strange...

WE LOVE LUCY

Lucille Ball, our favorite funny gal of the 50's, spent decades crafting her career on her own terms, as an actress, a comedian, CEO...

5 STEPS TO KEEP YOUR PEDI FRESH TIL SPRING

It's that time of year when the leaves turn colors, the air gets cooler and our sandals are traded in for boots. This transition, doesn't...

TOP INDUSTRY NAIL PROS, DOMINATE NYFW SS17 NAIL ART SCENE

  We plan & plan for months, then in a blink of an eye,  New York Fashion Week is over * big sigh*.   I...

DRUG STORE FINDS WE USE & LOVE!

 Our Founder, Tracylee Percival, shares her favorite  drugstore products for Today.com and we're dishing the scoop on her faves here!  Check out what our other favorite Celebrity #NailMasters, Gina Edwards, Elle &...

HOLIDAY WEEKEND MANI PEDI SURVIVAL

Ooooooh how we love a long holiday weekend!  However, the sun and fun of summer, can wreak havoc on our...

VISUAL DIARY: POLISHED IN METAL

"She walks in beauty, like the night Of cloudless climes and starry skies; And all that's best of dark and bright Meet in her aspect and her...